Vivek Murthy emphasizes the connection between alcohol use and cancer, calling for revised warning labels and a reevaluation of drinking guidelines.
U.S. Surgeon General Vivek Murthy has advised updating warning labels on alcoholic beverages to inform consumers about their cancer risks.
In a statement released Friday, Murthy highlighted that alcohol consumption increases the risk of developing at least seven types of cancer, such as breast, colon, and liver cancers.
Despite this, many Americans are still unaware of these risks.
Murthy also proposed reevaluating the U.S. guidelines on alcohol consumption, which currently suggest a maximum of two drinks per day for men and one drink per day for women.
"Alcohol consumption is the third leading preventable cause of cancer in the United States, after tobacco and obesity," his office noted, emphasizing that the type of alcohol consumed doesn't affect the risk.
The proposal has elicited reactions from industry groups and public health organizations.
The Distilled Spirits Council of the United States (DISCUS) referenced studies indicating that moderate alcohol consumption might reduce overall mortality rates, even as it acknowledges an increased risk of breast cancer.
A spokesperson for the U.S. Beer Institute reaffirmed its support for responsible drinking practices.
Since 1988, alcohol products in the United States have carried warning labels about risks such as birth defects from drinking while pregnant and impaired judgment when operating machinery.
These warnings, printed in small text, have remained unchanged for decades.
Murthy’s recommendations advocate for label updates, although not for prominent, cigarette-style warnings like those in tobacco regulation.
Murthy’s initiative echoes the landmark 1964 Surgeon General report on smoking, which led to stricter tobacco regulations in the years that followed.
However, some experts caution that warning labels alone might have limited impact on consumer behavior, citing mixed results from tobacco policies.
Blake Droesch, an analyst with eMarketer, noted that labels may not immediately harm alcohol producers, but could present long-term challenges for the industry.
The global public health community has been increasingly scrutinizing alcohol consumption.
The World Health Organization (WHO) asserts that no level of drinking is safe, a position supported by data linking even small amounts of alcohol to health risks.
Nevertheless, this stance is contentious, with debate over the role of moderate drinking in society and health.
Murthy’s report estimates that alcohol contributes to roughly 100,000 cancer cases and 20,000 cancer deaths annually in the U.S., alongside over 13,500 alcohol-related traffic fatalities.
The advisory also mentioned that drinking two alcoholic beverages per day could result in about five more women and three more men out of 100 developing cancer over their lifetimes.
Some countries have already moved to add cancer warnings on alcoholic beverages.
For instance, Ireland has introduced labeling requirements aligned with public health recommendations.
Meanwhile, lobbying by major alcohol companies like Diageo and Heineken is ongoing in the U.S., particularly ahead of the 2025 update to the nation’s dietary guidelines.
President-elect
Donald Trump’s administration may influence the direction of these recommendations.
Trump, who abstains from alcohol due to his brother’s death from alcoholism, has expressed concerns about its risks.
His nominee for Surgeon General, Janette Nesheiwat, and his choice for Secretary of Health and Human Services, Robert F. Kennedy Jr., who has been open about his substance abuse struggles, could affect future policy decisions.
Ultimately, any changes to alcohol labeling would require congressional approval.
As public health agencies, including the WHO, intensify efforts to regulate alcohol similarly to tobacco, the debate over its risks, societal role, and regulatory approaches is likely to continue.
For now, Murthy’s call for action has reignited discussions on the intersection of health, consumer awareness, and industry responsibility.